
A book can become a #1 Amazon bestseller for days or weeks or minutes.Īmazon updates its rankings of the top 10,000 bestselling books in real time.īooks ranked between 10,000 and 99,999 are updated hourly, and those at 100,000 or more are updated daily. So the #1 book at any given time is the bestselling book on Amazon at that moment. The ranking works like a golf score: The lower it is, the better your book is selling. I’ve had the opportunity to interpret the rank’s meaning, and I’ve researched what others have observed as well.Īmazon doesn’t reveal information about its algorithm or how it works, so what we can discern falls under the heading of “educated guess”-but marketing experts share my conclusions. I have 49 books currently for sale on Amazon, and for the past 15 years I’ve watched their rankings rise and fall with the rapt fascination of a raccoon studying a morsel of food in a trap. On the day I’m writing this, there are more than 22,920,000 book titles listed for sale on the world’s largest bookseller’s site, so this figure can tell you a lot about your book’s relative popularity.

This number tells you how the book’s sales compare with all of the books for sale on Amazon. On any book’s sales page on Amazon, there’s a block of type toward the bottom of the page with the heading, “ Product details.” Under this, you’ll find a line titled Amazon Best Seller Rank, and a number. If you’re not watching this mysterious ranking on a daily basis, let me introduce you so you, too, can join the fun. If it zigzags up and down across the 100,000 line, does that mean sales are especially brisk? If it changes by 1 million or more in a day, is your book a runaway bestseller? If you’re like most authors, you may find yourself checking the book’s page daily-or several times a day-to see if the number has changed, and to speculate on what it means. Amazon sales rank: What the heck does it mean? By Randi MinetorĪre you obsessed with your Amazon sales rank?

See the whole list on her Amazon Author page. Those laugh-filled gatherings let us share information and horror stories and make those important in-person connections that lead to helpful articles like this one! Randi is the author of books on national parks, travel, American history, birds and birding, trees and wildflowers, psychology and sociology, and a wide range of general interest topics. We meet regularly for lunch with other central and western New York members of the American Society of Journalists and Author’s Renegade Upstate New York Chapter.

Our guest blogger today is my friend Randi Minetor, an author I’ve known for years.
